ARN in a major restructuring of its agency sales teams
ARN has announced a major restructuring of its agency sales teams.
The move brings together the metro, regional and digital audio branches into one consolidated team and creates a single point of contact for agencies and clients.
The new All Audio sales structure will provide business partners with access to a wide range of audio knowledge and a seamless customer experience.
The move follows ARN’s digital audio revenue growth associated with the recent acquisition of Grant Broadcasters and its representation arm, The Radio Sales Network, and will provide major benefits to commercial customers, including the ease transaction and speed to market across RNA. Audiosphere.
Angus Leech, ARN National Agency Sales Manager, said: “To meet market demand as Australia’s audio leader, we have optimized our sales structure by introducing the new role of Group Commercial Director (GBD).
“These GBDs will provide our customers with a single point of contact across all of our audio touchpoints, whether it’s our #1 rated metro radio network, over 120 regional radio stations, the premier iHeartPodcast network from Australia or offers aimed at young people CADA and TikTok Tendance.
“GBDs will be supported by a team of experts specializing in metropolitan, regional and digital environments, ensuring we deliver the most effective audio solution for the brief.”
Group sales managers will report to agency sales managers in each state. They are: Kate Blakeley in Sydney, Sam Harris in Melbourne, Emily Buckby in Brisbane, Sonia Russo in Adelaide and Aaron Bryant in Perth.
Jeremy Simpson will continue to be responsible for national regional revenue performance in his role as national – regional sales manager, and Denis Donati will oversee national digital audio performance in his role as director of podcast and digital audio sales. .
The new structure comes into effect from today, Monday 1 August.
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